IDInteract Engages Seattle-Based Barokas Public Relations

IDInteract, an innovator of actionable analytics solutions that drive meaningful customer interaction and ROI, has engaged Barokas Public Relations as its agency of record.

“With their ties to the Seattle tech community, and deep expertise managing PR for companies in the digital marketing and customer experience management sectors, including SEOmoz and RadiumOne, Barokas was a clear choice for IDInteract,” said Scott Frank, leader of Marketing & Operations at IDInteract. “Barokas PR has an experienced team working with start-up firms like IDInteract in fast growing and evolving marketplaces such as the one we serve. We’re confident that our relationship will drive business momentum for IDInteract as we continue to grow our brand.” “Customer Relationship Management is one of the fastest growing technology sectors, spurred by the enormous business opportunity presented by Big Data analytics and how it can be used to shed light on consumer sentiment and demand,” said Frances Bigley, Vice President at Barokas Public Relations. “IDInteract is breaking new ground with a solution that goes beyond traditional Social CRM boundaries, making analytics more actionable and customer engagements more meaningful.” For more information about IDInteract, visit idinteract.com or follow on .  For more information about Barokas Public Relations, visit www.barokas.com or check out the No BS Blog. IDInteract Barokas Press Relations Contact: Rachel Pepple